Giselle Krachenfels oversees content marketing, content strategy, and inbound marketing for Dealspotr. Prior to joining ZipfWorks, Giselle held business development and marketing roles at Appota, the leading mobile platform provider in Vietnam, PACK Adventures, a coworking startup, and TransPerfect, a global multilingual content management firm. Giselle also served as a writer for Study Breaks Magazine. Giselle was one of 42 internationally selected students to participate in the University of Southern California's World Bachelor Business Program, in which she earned her B.S. in Business Administration across three international universities, Bocconi University in Milan, The Hong Kong University of Science and Technology in Kowloon, and USC.